Apr 27 2009

SEO For WordPress – Image ALT Tags

Published by at 2:34 pm under SEO/Traffic Generation


It is a great idea to add pictures in your blog posts. They not only help attract your readers to read your posts, but can also help you rank higher in the search engines. Pictures are worth a thousand words, so you can see how they help attract readers to actually read your posts, but how can Google and other search engines see pictures as an advantage and rank your site higher up in their search results?

This Brings Us To Our 3rd SEO For WordPress Tip: How Use The <ALT> Tag For Your Images

You are probably asking what in the world is and ALT tag anyway and how is this going to help me with SEO?

– To keep it simple and ALT tag is simply the description of your picture or image.  This is Not visible to your readers,


– This description will shows up on your readers screen if the actual image for some reason does not load/display on their browser. Your reader will then see the description of the picture where the picture would have been.

– By using this description <ALT> tool will also help people with impaired vision who rely on different screen reading technology in order to view web pages.  Where the screen reader will actually read the text within the <ALT> tags from the image.

Now comes the biggest kicker as to why you should always use the <ALT> tag for your images!

– ALT tags are very helpful when it comes to Search Engine Optimization!

– The search engines use the information you provide in the description/<ALT> tags to further classify the overall content of your blog or website.

– In other words the search engines use the description of your images as KEYWORDS!!!

– So if you want to rank higher on certain keywords then make sure that your main keywords are present within the <ALT> tags or description of your images.

So How Do You Insert A Description Into Your Images?

Well if you have a regular website that uses HTML you can use this code:

<img src=”http://yourdomainname.com/image.png”  alt=”Here is where you put your image description”/>


WordPress Makes this process even more simple.

– Use your WordPress image uploader to add an image to your post (This can be done by clicking the Add an Image button right next to the Upload/Insert text within your Add a New Post page, OR by going to media –> add new–>Select Files –>Select your image and press ok

– After you selected your image you want to upload there will be a screen that should pop up that looks like the following:


– In the box that says description you want to type your description of the image this is what will be shown in your <ALT> tags also remember to put your main keyword within this section to help with SEO.

– When you are finished Click the save button or if you insert into post button depending on where you inserted your image from.

Till Next Post,


***If You Like What You Read Feel Free To Share It!

Add to FacebookAdd to NewsvineAdd to DiggAdd to Del.icio.usAdd to StumbleuponAdd to RedditAdd to BlinklistAdd to TwitterAdd to TechnoratiAdd to Furl

16 responses so far

16 Responses to “SEO For WordPress – Image ALT Tags”

  1. ArianaTYMNon 13 May 2009 at 2:11 am

    I like your post. Good stuff. Keep them coming :)…

  2. Car Wateron 23 May 2009 at 5:32 pm

    Some very interesting and insightful thoughts. I like this.

  3. KrisBeluccion 02 Jun 2009 at 10:54 am

    Great post! Just wanted to let you know you have a new subscriber- me!

  4. Beaon 10 Jun 2009 at 11:20 pm

    hi, i have a question

    The question I have is this, I am confused on ur topic:

    “So How Do You Insert A Description Into Your Images?
    Well if you have a regular website that uses HTML you can use this code.

    Can u provide picture for doing like u did with the “world press” I can’t find where to put the keyword in my picture.

    Thanks, Bea

  5. admin@article4sale.comon 03 Sep 2009 at 12:48 am

    Nice Blog Good Information

  6. Fango Onoon 18 Sep 2009 at 1:02 am

    That is a good post. It does seem to help seo of the site and should let you get more traffic.

  7. Kathon 17 Oct 2009 at 6:31 am

    Thank you so much for sharing thoughts i hope to read more informative articles on your site soon.

  8. monika@seo manchesteron 12 Nov 2009 at 1:29 am

    recently i started on page seo and your post seem very useful for novice like me.i am thankful to you for sharing your knowledge.keep all your points in my mind.

  9. chakkravarthi@seo your blogon 14 Dec 2009 at 9:44 pm

    There is a plugin called SEO friendly images, it makes your job easier by automating the whole process. I think it would be useful for many.
    .-= chakkravarthi@seo your blog´s last blog ..5 Tips On How To Decide On Your Blog’s Niche =-.

  10. chakkravarthi@wordpress seoon 21 Dec 2009 at 1:33 pm

    alt and title tags in image files are good, as search is going to get more personal in Google image search is one which most webmasters must focus on little more in future.

  11. Follow Linkson 26 Jan 2010 at 9:58 am

    I am always glad to learn about new ways to increase my search engine optimization. There are many helpful wordpress plugins for SEO, I would recommend you check out the All In One SEO pack for wordpress.

  12. Gavelect @ SEO Services UKon 28 Jan 2010 at 9:41 am

    The tag is another great way to add keywords to your content. It is almost like hiding them, but in a white hat sort of way.

  13. Hotels in Romeon 21 Mar 2010 at 3:04 am

    Using alt tag is a way by which we can optimize the image. This a good idea to use the alt tag in the word press blog image. thanks for the information sharing. Keep it up.
    .-= Hotels in Rome´s last undefined ..Response cached until Mon 22 @ 10:02 GMT (Refreshes in 23.97 Hours) =-.

  14. Down Comforteron 04 Apr 2010 at 7:33 am

    Hey that I know that putting images give extra privilege to the blog but I dint think that we can optimize the blog images too and can increase the keyword density in the blog. Thank you so much for this post. Keep up the good work.

  15. Mike Jason@SEO Softwareon 07 Apr 2010 at 2:08 pm

    Another benefit of the ALT tag is that it helps in the duplicate content issue…
    Since Google won’t be able to read the image, and your site can be image based, adding those ALT text can help to add some unique text to the page so google would consider it unique.

  16. Joel@hghon 06 Jul 2010 at 8:36 pm

    As far as image are concerned, I also resize them with tools like picnik since they improve overall pageload time and latest Google updates really wants lighter pages than pages that take too much tile. Picnik can lower size from 500 kb to 15 kb sometime!!

Trackback URI | Comments RSS

Leave a Reply

CommentLuv badge